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Multiple Institutional Logics in the Field of Social Entrepreneurship in Turkey
This study aims to investigate institutional pressures, responses to the conflicting demands of responses to institutional pressures and multiple institutional logics on the social entrepreneurship field in Turkey. The data of this study obtained from documents in the field of social entrepreneurship in Turkey is analyzed with NVivo 12 qualitative data analysis program. Results show that actors in the field of social entrepreneurship emphasize both sustainability of social benefit and financial sustainability when defining social entrepreneurship. Financial sustainability is mostly achieved through product sales. In addition, due to the lack of a legal framework in the legislation related to social entrepreneurs in Turkey, ınstitutional pressures in the field take place in the form of coercive isomorphism. Social enterprises respond to coercive pressures with a “compromise strategy” and carry on their activities with a hybrid structure both as a foundation/association and a company. This situation points out to the fact that multiple logics coexist in the field of social entrepreneurship. One of the logic prevailing in the field is "market" and the other is "social purpose".

Social entrepreneurship, institution, institutional logics, multiple institutional logics.

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